Brand Management Portfolio

Analyzing So Delicious and Halo Top to develop a pitch for a new healthy, super-food ice cream: Super Scoop.

Winter 2019

Brand Portfolio (Brand Mgmt) Ice Cream_Page_02.jpg
Screen Shot 2020-07-16 at 3.34.31 PM.png
Brand Portfolio (Brand Mgmt) Ice Cream_Page_04.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_05.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_06.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_07.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_08.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_09.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_10.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_11.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_12.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_13.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_14.jpg
Screen Shot 2020-07-16 at 3.40.36 PM.png
Brand Portfolio (Brand Mgmt) Ice Cream_Page_15.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_19.jpg
Screen Shot 2020-07-16 at 3.42.43 PM.png
Brand Portfolio (Brand Mgmt) Ice Cream_Page_21.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_22.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_23.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_24.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_25.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_26.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_27.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_28.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_29.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_30.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_31.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_32.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_35.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_36.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_37.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_38.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_39.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_40.jpg
Screen Shot 2020-07-16 at 3.47.58 PM.png
Brand Portfolio (Brand Mgmt) Ice Cream_Page_42.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_43.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_44.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_45.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_46.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_48.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_49.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_50.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_18.jpg
Brand Portfolio (Brand Mgmt) Ice Cream_Page_34.jpg
Previous

Twentieth Century Designer Portfolio
Next

Leadership Analysis